Search Engine Optimization (SEO)

Best SEO Services in Allahabad

Search Engine Optimization is process to increase visibility of website and webpages on Search engine results page (SERP). It is unpaid, Natural, and organic process.

What is Search Engines Optimization?

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On Page SEO

It includes providing good content,good keywords selection, putting keywords on correct places, giving appropriate title, Des, Keywords to every page, Setup Google Analytics, Google Webmasters code sitemap.xml, Robots.txt file etc.,

Off Page SEO

It includes link building, increasing link popularity by submitting open directories, search engines Submission, Social Bookmarking, Article Marketing, Blog marketing link exchange, Business listing, Press release submission etc.


The program has two major functions – Crawling and indexing and providing the relevant results.

The search engines use programs called crawlers or spiders to read the ASCII text file of the web site and store this data on their local servers. this system is named the crawling of the web site . an internet site is usually crawled 3 to 4 times a year.

After this, Indexer takes the info from the local server of crawlers and arranges them in categories like hotels, hospitals, schools, restaurants, etc. This indexed data is stored within the main database.

The Rank algorithm may be a program that ranks the web site consistent with the web site data. Now, when a user types a question within the program, the program matches the keywords in their database and presents the web site containing the keywords consistent with the rank assigned by the Rank Algorithm.

Search Engines Optimization (SEO) BENEFITS

Increased Traffic of your website:- Top positions on the search engine pages (SERT) receive a majority of the impressions and clicks.
ROI (Return on investment):- SEO provides trackable results.
Cost-effectiveness:- SEO is one of the foremost cost-effective marketing strategies because it targets users who are actively trying to hunt out your products and services online.
Increased site usability:- In an attempt to form your website easier to navigate for the search engines,
Brand Awareness | People Trust Google:- The more your pages and content rank in a high position in the search engines, the more chances you have for users to see your content and associate with your brand.
Long-Term Impact:- The results of an efficient program optimization are often long-lasting. The website can remain on top of the program results pages even after you stop the campaign. Because of its long-term impact.
Your Competitors Are Doing It:- SEO is a rising field and it is gaining ground. More people are beginning to realize that the advantages of SEO are extremely high.
250 Million websites on the online, SEO causes you to stand out
SEO leads to increased credibility for your brand
Marketers rank SEO together of their best digital marketing strategies: